profile

Lette Berhe, Email Marketing for Language Content Creators

Try this in 2025

Published over 1 year ago • 1 min read

To start 2025 with some momentum I decided to sign up for a workshop called "Just F*cking Send It."

The core message was to stop overthinking.
​
Easier said than done right?
​
Especially when you're writing emails for your own business.
​
But I just reviewed the final numbers for one of my email clients and we were able to bring in 6-figures from the email promotions we did.
​
I promise you we didn't overthink it.
​
People say write daily emails.
​
We didn't.
​
People say send content only emails.
​
We didn't.
​
People say course launches have to be complicated.
​
It wasn't.
​
Instead, we alternated between 7-day and 3-day promos every month from May to December.
​
Our only focus was on monthly promos.
​
That means we didn't send any daily emails or weekly newsletters.
​
We even ran the same promos twice.
​
This was how we were able to bring in 6-figures.
​
Of course there are many more details I can share to give the full picture.
​
​But the point is things don't have to be complicated.
​
If you have a product and you haven't been promoting it to your email list...
​
This is your sign.
​
Write an email promoting it and just f*ucking send it!
​
Talk soon,
Lette
​
P.S. If you'd like to hear more behind-the-scenes stories, reply and let me know!
​

Lette Berhe, Email Marketing for Language Content Creators

INFJ / Projector / Subtle Touch (Mystique + Passion) / 7-4-7-2 (Kolbe)

Sign up to get email tips and behind-the-scenes stories of 5-figure email campaigns!

Read more from Lette Berhe, Email Marketing for Language Content Creators

I love stand-up comedy. Growing up, I used to watch Def Comedy Jam and Comedy Central on TV. Now with YouTube and Netflix, there are so many more options. So the other day I was watching a podcast where comedian Hannah Berner said something I knew I'd email you about. (Yup, I'm a Giggler...IYKYK) When talking about her first Netflix special, We Ride At Dawn, she explained how she initially didn't have a joke that paired with the title. So she reworked one of her jokes at the end to include...

about 2 months ago • 1 min read

This week I'm working on a campaign for my client's new group coaching program. Originally, they wanted to start the program in August but decided to push it to September because many people in Spain and Italy go on vacation in August. I think this was a smart decision. They were thinking about their leads as real people with real lives. This is the #1 thing to remember when writing emails. You're not just writing to 50,000 subscribers. You're writing to 50,000 individuals who are living full...

about 2 months ago • 1 min read

Hey there! It's been a few months since I've shared an update, but I'm happy to report that my French is still going strong. Not sure if you remember, but last year in French With Subtitles I talked about knowing the right moment to switch up your language tutor or teacher. I practice what I preach because my friend can't keep up with my voice messages saying, "I just had my first class with a new tutor!" I know some people don't like change, but I think being able to choose who you learn a...

2 months ago • 1 min read